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	<title>Fifty is the New... &#187; Style</title>
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	<description>Girl-friendly points of view from women living midlife with humor and grace, keeping it real—staying young and healthy in heart and mind.</description>
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		<title>Long Live the Mademoiselle Makeover!</title>
		<link>http://www.fiftyisthenew.com/2011/03/23/long-live-the-mademoiselle-makeover/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=long-live-the-mademoiselle-makeover</link>
		<comments>http://www.fiftyisthenew.com/2011/03/23/long-live-the-mademoiselle-makeover/#comments</comments>
		<pubDate>Wed, 23 Mar 2011 13:00:18 +0000</pubDate>
		<dc:creator>prudence</dc:creator>
				<category><![CDATA[All Posts]]></category>
		<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Prudence Baird]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[fashion magazines]]></category>
		<category><![CDATA[Mademoiselle Magazine]]></category>
		<category><![CDATA[makeovers]]></category>
		<category><![CDATA[midlife makeover]]></category>

		<guid isPermaLink="false">http://www.fiftyisthenew.com/?p=4673</guid>
		<description><![CDATA[Find out how an adolescent fascination has morphed into a hard-wired response that Prudence cannot control. 

Escape the dreary headlines with Pru as she changes the world, one makeover at a time, read “Long Live the Mademoiselle Makeover” at www.fiftyisthenew.com
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fiftyisthenew.com/wp-content/uploads/mademoiselle_cover_june88.jpg"><img src="http://www.fiftyisthenew.com/wp-content/uploads/mademoiselle_cover_june88.jpg" alt="" title="mademoiselle_cover_june88" width="498" height="514" class="alignnone size-full wp-image-4684" /></a></p>
<p><em>She waves her ink-filled wand and…poof! From frumpy to fabulous! Marvel at Prudence&#8217;s dedication to the magic of the makeover.</em></p>
<p>Like an annoying jingle that—with the right prompt—goes viral in a neural nanosecond, there’s a bit of pop culture ephemera skulking near the surface of my gray matter, ready to be triggered any time a certain visual cue crosses my line of sight.</p>
<p>And what, you might ask, is that cue? I’ll give you a hint: <em>Drab to fab</em>.</p>
<p>Yes, I’m talking about the legendary “<em>Mademoiselle</em> Makeover,” a regular installment of the now defunct <em>Mademoiselle </em>magazine, that glossy monthly that competed with <em>Glamour</em> and <em>Seventeen </em>magazines for smart young ladies’ attention for 66 years before it finally folded in 2001. </p>
<p>Maybe you can relate if you, like me, were a devotee of the column that featured normal-looking (okay, somewhat dowdy) young women, who, with the help of the <em>Mademoiselle</em> fashion and beauty editors (and products from the magazine’s advertisers) morphed into beauties from their former beastly selves. This monthly step-by-step narrative implied that behind every lumpy Plain Jane lurked a paint-by-numbers Anne Hathaway-like princess yearning to emerge from her cocoon and fly off to a new-and-improved life on gossamer wings.</p>
<p>The message: Magic can happen; all you need is the right makeover!   <span id="more-4673"></span></p>
<p>I once yearned to be among the chosen—the one lucky girl a month who was singled out to be made-over for the entire world (or at least the readership of <em>Mademoiselle)</em> to admire. But the magazine’s New York-based editorial staff simply wasn’t looking for a ragamuffin in frayed jeans, vintage Hawaiian shirts and huarache sandals, smoking in the student parking lot of a large public high school in Pasadena, California.</p>
<p>But that didn’t stop me from perseverating on the makeover ideal; the concept that changed looks could change lives.</p>
<p>Author Malcolm Gladwell, in his book <em><a href="http://www.gladwell.com/outliers/index.html">Outliers: The Story of Success</a></em>, examines the factors that contribute to high levels of success. He found that individuals who have changed human history with their achievements, enriching both themselves and mankind, have been subject to what he dubs “the 10,000 hour rule” meaning they have invested at least 10,000 hours becoming experts in whatever field of endeavor in which they’ve made history. </p>
<p>Bill Gates, Robert Oppenheimer, even the Beatles, all put in their dues practicing their art, their science, their passion for the equivalent of 417 days. Nonstop.</p>
<p>Instead of programming computers, perfecting my performance of a musical instrument or developing the atomic bomb, I somewhat sheepishly admit that I have devoted at least 10,000 hours making over friends, relatives, classmates and the occasional complete stranger. Old yearbooks bear witness to my passion, with faces transformed with eyeliner, plunging necklines, upswept hair and lipstick, dutifully drawn in Bic pen blue.</p>
<p>This is a talent I cannot turn off. </p>
<p>Everywhere I go—and I mean <em>everywhere</em>— my makeover machinery grinds into gear with the sight of a woman who could use a little<em> this</em> and a little <em>that.</em></p>
<p>Yesterday, for instance, at my son’s high school, I saw another mother, a 50ish woman in man-tailored pin-striped pants and high heels, long stringy hair and Sarah Palin’s old glasses. She reeled down the hall, the white buttons on her two rear pockets tracing invisible infinity symbols as her 42-inch wide hips swayed from side-to-side.</p>
<p>Instantly, I had her out of those pants, and into a tiered, earth-toned peasant skirt, cowboy boots and shoulder-length, blunt-cut, lightly waved hair. Squarish glasses were replaced with Annie Hall retros, a tapestry vest with brass buttons added polish to a dolman-sleeved blouse, and a warm Pashima was casually thrown over her shoulders against the 45-degree night air. Her Cruella D’Ville blood-red lipstick was switched out for a soft, pinky buff, and dangly brass earrings completed her Vermont mom ensemble; perfect for the woman with few wrinkles and a wide bottom.</p>
<p>Am I right or am I right?</p>
<p>When I studied for my master’s degree, I often sat in round-table seminars facing the other, mostly female students. While my classmates dutifully checked their Facebook accounts, pretending to attend to the lecture, I systematically—and in my mind’s eye, of course—made over each and every one of my fellow students, down to the last detail.  </p>
<p>One day, a bushy haired woman in her mid-50s plopped down next to me and blurted out, “I wish I knew what to do with my hair.” </p>
<p><em>Kismet!</em> I whipped out the class roster that featured horrid little black &#038; white mug shots of each of us next to our names. </p>
<p>“Check this out,” I said, my pencil moving at lightning speed, taming the mass of wiry brown and grey locks into a neat bob, short in the back and with tapered long bangs that covered her crows feet. She stared at the photo as if seeing herself for the first time. </p>
<p>“Wow,” she marveled. “Can I take this to my salon?” she asked, laying a tentative hand on the page.</p>
<p>“Of course,” I chuckled indulgently. After all, with 10,000 hours under my belt, I qualify as a <em>Mademoiselle</em> Makeover Outlier, keeping a rich, albeit somewhat shallow, tradition alive. I can afford to be generous.</p>
<p>I wonder, what have you spent 10,000 hours doing?</p>
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		<slash:comments>18</slash:comments>
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		<item>
		<title>Could Gray Hair Be My Silver Lining?</title>
		<link>http://www.fiftyisthenew.com/2009/06/30/gray-hair-silver-lining/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=gray-hair-silver-lining</link>
		<comments>http://www.fiftyisthenew.com/2009/06/30/gray-hair-silver-lining/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 13:00:37 +0000</pubDate>
		<dc:creator>cathy</dc:creator>
				<category><![CDATA[All Posts]]></category>
		<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Cathy Fischer]]></category>
		<category><![CDATA[Reinvention]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[breast cancer]]></category>
		<category><![CDATA[chemotherapy]]></category>
		<category><![CDATA[going gray]]></category>
		<category><![CDATA[gray hair]]></category>
		<category><![CDATA[hair coloring]]></category>

		<guid isPermaLink="false">http://www.fiftyisthenew.com/?p=2017</guid>
		<description><![CDATA[Given a fresh start after chemotherapy, Cathy Fischer was on the fence about her hair. To dye or not to dye, that was the question. 

Our from under the dark cloud of cancer, she's found her silver lining. Did she go for the gray or just say nay? Find out. Read "Gray Hair, Silver Lining" at Fifty is the New...]]></description>
			<content:encoded><![CDATA[<div id="attachment_2054" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.fiftyisthenew.com/2009/06/30/gray-hair-silver-lining/fischer_bridge/" rel="attachment wp-att-2054"><img src="http://www.fiftyisthenew.com/wp-content/uploads/fischer_bridge.jpg" alt="December 2007, photo by Michel Bocande" title="fischer_bridge" width="500" height="345" class="size-full wp-image-2054" /></a><p class="wp-caption-text">December 2007, photo by Michel Bocande</p></div>
<p><em>Cathy Fischer&#8217;s third and final installment of her &#8220;hair trilogy&#8221;</em></p>
<p>I thought of writing about a topic other than my hair, but my dear friend and chemo companion Wendy (who accompanied me to all four treatments, where we’d yak for a few hours, leaf through magazines, then go out for a fabulous lunch) insisted that I update those who are anxiously waiting to know if I’ve gone gray or returned to being a slave to color.</p>
<p><em>First, a quick recap/update:</em></p>
<p><a href="http://www.fiftyisthenew.com/2009/01/13/wigging-out/">In January, I posted “Wigging Out” </a> which chronicled my going from hirsute to hairless, in just three days. It started when my hair began falling out after my first chemo treatment for breast cancer. I shaved my head, preemptively, to avoid the horror-induced depression of finding clumps of hair on my pillow or even worse, having a head resembling the cruelest of all male baldness patterns—the Franciscan monk look.  </p>
<p>In hindsight, the quote about the “joy” of being hairless was true. It was a relief not having to shave or pluck, cut or color, for a few months. I’m pretty sure that most of the money I saved on hair maintenance went directly to shoe purchases. &#8220;Do what makes you feel good&#8221; was my motto, which often manifested itself in the form of new shoes, dry vodka martinis or extra crispy french fries.   <span id="more-2017"></span></p>
<p>In late April,<a href="http://www.fiftyisthenew.com/2009/04/28/gray-matters/"> I wrote “Gray Matters”</a>.  It was soon after the Susan Boyle phenom and a <a href="http://www.nytimes.com/2009/04/26/fashion/26looks.html?_r=2&#038;ref=fashion"><em>New York Times</em> piece</a> about how the perception of age—not gender, ethnicity or race—is the most difficult to change. I pointed out how I tend to date younger guys (although it’s been so long since I’ve had a date, all bets are off), wrote about working in a young industry and confessed my fear that going gray would make me look dukes of haggard-like. </p>
<p><em>Fast forward to the near present.</em></p>
<p>I went back and forth on the color thing. <em>A lot.</em> Finally, I made an appointment with a new hairstylist who does great short cuts. My plan was to shape and <em>color </em>it all—except for the cowlick in front that grew in as a swirling shock of silver. </p>
<p>That was my plan but Julie, the hair genius, convinced me otherwise. She said the gray smatterings made me look soft and if I didn’t like it, I could come back and she’d color it for free. So, I decided to  brave it for a week and see what happened. Two weeks later I’m still <em>au natural</em>, and I actually like it.  I’m getting pretty good reviews too. </p>
<p>This chic new look has me fantasizing about Japanese designer clothes and moving to Manhattan. And when I’m not thinking about how much I hate my neck, I’m groovin’ on the cropped hair, which for the first time, has a Josephine Baker-esque wave going on in the back. Luckily my eyelashes have returned, and that’s important since now it’s all about the eyes. (Melissa says it’s the lips, but, really&#8230;it’s all about the earrings.)</p>
<p>In “Gray Matters” I did some heavy pondering. Could I make a crack in the stereotype, or would I be seen, as mentioned in the Susan Boyle article, as “harmless and useless”? I’ve yet to determine how our ageist society will respond. I haven’t been job or man hunting, and I haven’t had to change my makeup or style, so far….</p>
<p>Will I stay gray and let it go all the way? It’s freeing and fabulous, but, as I recently learned from <em>What Not to Wear</em>, “Hair is an accessory and you should treat it as one. It’s not a permanent fixture.”  </p>
<p>From Rapunzel to Samson and throughout the ages, hair has been a metaphor for transformation. I too have been transformed, and like brilliant sunshine after the rain, the outpouring of love, humor and inspiration—from friends old and new—has been the shiniest silver lining of all. </p>
<p><a href="http://www.fiftyisthenew.com/2009/06/30/gray-hair-silver-lining/fischer_shorthair_sm/" rel="attachment wp-att-2025"><img src="http://www.fiftyisthenew.com/wp-content/uploads/fischer_shorthair_sm-150x150.jpg" alt="fischer_shorthair_sm" title="fischer_shorthair_sm" width="150" height="150" class="aligncenter size-thumbnail wp-image-2025" /></a></p>
]]></content:encoded>
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		<slash:comments>29</slash:comments>
		</item>
		<item>
		<title>What Not to Wear</title>
		<link>http://www.fiftyisthenew.com/2008/10/28/what-not-to-wear/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-not-to-wear</link>
		<comments>http://www.fiftyisthenew.com/2008/10/28/what-not-to-wear/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 15:31:24 +0000</pubDate>
		<dc:creator>connie</dc:creator>
				<category><![CDATA[All Posts]]></category>
		<category><![CDATA[Connie Stetson]]></category>
		<category><![CDATA[Humor]]></category>
		<category><![CDATA[Media, Pop Culture]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[Glamour magazine]]></category>
		<category><![CDATA[midlife]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[What Not to Wear]]></category>

		<guid isPermaLink="false">http://www.fiftyisthenew.com/?p=236</guid>
		<description><![CDATA[It’s fall, a time when fashion takes a turn from flip-flops to boots, tank tops to layers, pastels to earth tones. 

After looking at magazine headlines touting sexy fashion tips for an age range that stops at 40, Connie Stetson has deducted that midlife women have been edged out. “When did I fall off the fashion radar?” she asks.

“I’m standing at the crossroads of Juicy Couture and Talbot’s,” she writes.  “I’m pretty clear that at my age wearing the word ‘JUICY’ on my ass is just false advertising, but I’m also not ready for the muumuus and leisure wear that I see in the next department, and I sure as hell don’t want to look like a Republican, all coifed and suited up so tight I squeak.”

What’s a gal to do? Get more of Connie’s musings on fashion, TV’s best style mavens, the “invisible woman” and more. Read “What Not to Wear” at http://www.fiftyisthenew.com

]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fiftyisthenew.com/wp-content/uploads/middle_age_clothing.jpg"><img class="alignnone size-medium wp-image-237" title="middle_age_clothing" src="http://www.fiftyisthenew.com/wp-content/uploads/middle_age_clothing-300x300.jpg" alt="" width="300" height="300" /></a></p>
<p>I was standing in the grocery store line the other day perusing magazine headlines: “Madonna Gives Birth to Satan’s Love Child,” “Brad and Angelina Adopt Cat,” “Bulimic Brittany Barfs Barrels—Spagos Diners Disgusted,” when something so mind-boggling, so shocking caught my eye, I gasped. <em> Glamour</em> magazine’s cover page, in all its glossy glory headlined, “What to Wear at 20, 30, 40, to be Your Sexy Best.”  I was aghast.  All I could think of was when did it happen?  When did I fall off the fashion radar?  What about MEEEEE?????</p>
<p>It hadn’t occurred to me that I would be facing this dilemma so soon.  I’m standing at the crossroads of Juicy Couture and Talbot’s.  I’m pretty clear that at my age wearing the word “JUICY” on my ass is just false advertising, but I’m also not ready for the muumuus and leisure wear that I see in the next department, and I sure as hell don’t want to look like a Republican, all coiffed and suited up so tight I squeak. <span id="more-236"></span></p>
<p>One of my favorite TV guilty pleasures is the fabulous <em>What Not to Wear</em>.  Our experts, Stacy and Clinton, take a mousy, blousy, wrong, wrong, wrong frump and transform her into a magnificent, self-confident creature.  I love them (tho’ if I hear the word “chic” one more time, I think I’ll barf barrels), and they are right about how you turn up on the outside says oodles about how you feel on the inside, BUT—what about MEEEE?????  I’m not in my granny years yet, am I?</p>
<p>I have yet to see anyone really stand for our age group.  I ain’t dead yet, so I’m not ready for shroud wear.  Where do I shop?  Not at the mall….Abercrombie and Fitch doesn’t make a size that one of my breasts will fit in and their music makes my ears bleed.  I’ve never seen Stacy or Tim Gunn (love him) take on anyone in their fifties, sixties or beyond, and here comes that “invisible woman” feeling again.</p>
<p>Our Boomer generation has pushed the lines of age, health and wealth far beyond anyone’s expectations.  Can we not insist that designers market something stylish, wearable and economical for us?  And because it’s just the kind of gal I am, I am willing to offer myself to Stacy and Clinton, body, soul and wardrobe, as the sacrificial lamb for all my fifty-plus sisters.  Or—turn me in, I promise not to be offended.</p>
]]></content:encoded>
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		<slash:comments>13</slash:comments>
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		<item>
		<title>Gumby is Fuzzy</title>
		<link>http://www.fiftyisthenew.com/2008/07/15/gumby-is-fuzzy/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=gumby-is-fuzzy</link>
		<comments>http://www.fiftyisthenew.com/2008/07/15/gumby-is-fuzzy/#comments</comments>
		<pubDate>Tue, 15 Jul 2008 14:00:50 +0000</pubDate>
		<dc:creator>cathy</dc:creator>
				<category><![CDATA[All Posts]]></category>
		<category><![CDATA[Cathy Fischer]]></category>
		<category><![CDATA[Humor]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[aging]]></category>
		<category><![CDATA[eyesight]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[function]]></category>
		<category><![CDATA[Gumby and Pokey]]></category>
		<category><![CDATA[midlife changes]]></category>
		<category><![CDATA[reading glasses]]></category>

		<guid isPermaLink="false">http://www.fiftyisthenew.com/?p=171</guid>
		<description><![CDATA[Gumby's in the shower and Cathy comes clean and admits she needs readers: 2.0s to be exact. For someone like Cathy, who had long-boasted perfect vision, this is a major confession. Where Gumby’s green edges were once clean and crisp, in Cathy’s eyes, they’ve gone soft. And what about product names and instructions?  Reduced to black and white smudge. 

“So, to better cope with this and other uninvited changes,” she writes, “I try to find the lesson in it…” She’s come to a realization, “an epiphany perhaps”, about why our eyesight goes soft when we reach middle age. 

Find out what she has to say in her latest post: “Gumby is Fuzzy” at http://www.fiftyisthenew.com

]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fiftyisthenew.com/wp-content/uploads/gumby3.jpg"><img class="alignnone size-full wp-image-173" title="gumby3" src="http://www.fiftyisthenew.com/wp-content/uploads/gumby3.jpg" alt="Gumby dans la douche" width="500" height="375" /></a></p>
<p>I’ll admit it. I need reading glasses.</p>
<p>It took some time for me acknowledge this publicly. A few years back, this was the scenario: I’d be out to dinner at a dimly lit restaurant. It was bad enough that I couldn’t hear (that’s the fashion these days, over-packed rooms with hard surfaces feigning a ‘happening’ atmosphere), but I couldn’t see, either. Casually trying to hold the menu a few inches away, then farther, a bit farther, finally at arms length—didn’t fool anyone. While my girlfriends of a similar age would whip out their fashionable specs, I would scoff because at age 48, I was still able read the fine print, in the perfect light, that is. But alas, I got older and Gumby got fuzzy. <span id="more-171"></span></p>
<p>Gumby, the beloved claymation character of my childhood, straddles my showerhead. (Pokey used to shower with me too, but I believe he trotted off during my last move.) Not long ago, while washing my hair, I noticed that greener-than-green Gumby was looking kind of fuzzy. And the print on the shampoo bottle, had also taken on new characteristics.  A soft blur surrounded the product name, and the directions: lather, rinse, repeat—undecipherable. (Do we really need those, and why are they so small anyway?)</p>
<p>So I succumbed. I surrendered. I purchased a cute pair of 1.5 reading glasses; the size of a pen, they fit in the smallest handbag or clutch. They are not only practical, but conversation starters as well. I wear prescription glasses at the computer—after all I have to do my job. And while it is almost painful to say, I now own a pair of progressive glasses, stronger at the bottom than the top. But I only wear them part time.</p>
<p>Don’t get me wrong. I think glasses are a great fashion accessory, and I’m all about accessories. (Just ask my pals at my fave store <a href="http://www.jestjewels.com/" target="_blank">Jest Jewels</a>.) But, accessorizing by choice rather than necessity is what I’m talkin’ about.</p>
<p>Recently, I noticed that watching end credits on the TV screen has become more and more like unscrambling secret code.  A little voice that I’m doing my best to ignore, is telling me that this is the dawning of a new age; that somewhere, in the not so distant future, I will most likely need to wear glasses…full time.</p>
<p>This realization is challenging at best for one who has taken pride in her once perfect vision. So, to better cope with this and other uninvited changes, I try to find the lesson in it, and have come to this realization—an epiphany perhaps—about why our eyesight goes soft when we reach middle age:</p>
<p><strong><em>It’s more important to look inward than outward!</em></strong></p>
<p>Corny perhaps, but true, don’t you think? As <a href="http://en.wikipedia.org/wiki/Elizabeth_Cady_Stanton" target="_blank">Elizabeth Cady Stanton</a> said, “With age comes the inner, the higher life. Who would be forever young, to dwell always in externals?” There’s even a bonus. When we see our reflection in a softer focus—like the Vaseline lens glamour shots of a 1940s—it presents a kinder, gentler picture.</p>
<p>Now if I could only keep away from my magnifying mirror…</p>
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		<slash:comments>12</slash:comments>
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		<item>
		<title>Older Models In Demand</title>
		<link>http://www.fiftyisthenew.com/2008/06/26/older-models-in-demand/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=older-models-in-demand</link>
		<comments>http://www.fiftyisthenew.com/2008/06/26/older-models-in-demand/#comments</comments>
		<pubDate>Thu, 26 Jun 2008 14:05:00 +0000</pubDate>
		<dc:creator>carine</dc:creator>
				<category><![CDATA[All Posts]]></category>
		<category><![CDATA[Carine Fabius]]></category>
		<category><![CDATA[Media, Pop Culture]]></category>
		<category><![CDATA[Style]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[class]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[illusion]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[models]]></category>

		<guid isPermaLink="false">http://www.fiftyisthenew.com/?p=155</guid>
		<description><![CDATA[Carine reports on new trend in the fashion world: as advertisers go for aging boomers’ pocketbooks, the demand for older models is also booming.

Carmen Dell’Orefice, who at 77 is the oldest supermodel around, appears in a Rolex ad that reads: “Class is forever.” Does Carine have something to say about that? The model’s photo is typical of the advertising industry, barely a wrinkle to be found, and of course Carine has something clever, witty and wicked to say about it.

See the ad for yourself and read what Carine has to say at: http://www.fiftyisthenew.com
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			<content:encoded><![CDATA[<p><a href="http://www.fiftyisthenew.com/wp-content/uploads/rolexad.jpg"><img class="alignnone size-full wp-image-156" title="rolexad" src="http://www.fiftyisthenew.com/wp-content/uploads/rolexad.jpg" alt="" width="300" height="416" /></a><br />
The <em>Los Angeles Times </em>recently published <a href="http://www.latimes.com/features/lifestyle/la-ig-maturemodels.0615-pg,0,143983.photogallery?index=1" target="_blank">an article about a new trend</a> in the fashion world:  a booming demand for older models—meaning 35 and older—for magazine spreads, and advertisers looking to reel in the aging boomer population.  That’s us, folks.</p>
<p>The market for these older fashion goddesses is so hot that a former supermodel just endowed with a graduate degree in psychology decided to put off practicing psychotherapy in favor of the ever-so-fulfilling art of auditioning.  Talk about going backwards.  But, that’s just me being judgmental.  The money’s probably a lot better, if you can get it.  Plus, I think it’s a fine idea.  “After all,” the author of the piece says, “what middle-aged woman wants to buy moisturizer from a model who’s too young to order a martini?”  Indeed. <span id="more-155"></span></p>
<p>The only chink in this armor, though, was the part where they talked about a model I’d never heard of, but who was obviously somebody named <a href="http://www.pqpmagazine.com/extras.html" target="_blank">Carmen Dell’Orefice</a> (I did not make up this name).  She will be appearing in a Rolex ad in the July issue of <em>Vanity Fair,</em> and she’s not just older, she’s in her seventies.  Great, you say?  The problem is this seventy-something woman looks like a younger version of Dolly Parton, who is 61 but looks 50 on a bad day. Take a look at Ms. Dell’Orefice in the ad above.  The capper on this caper is the tag line for the ad:  <em>Class is forever.</em> Just like wrinkles.</p>
<p>So, let me get this straight.  They hope to relieve us of our dollars by featuring women who supposedly reflect us—the ones who drink martinis—with LIES.  Last time I looked, the average woman in her seventies bears no resemblance to Ms. Dell’Orefice: she does not have a make-up artist hiding in her private boudoir; and, she certainly does not keep an airbrush artist on hand to make her look 30 years younger in the pictures gracing her family photo albums.  I’m not saying they should go back to using 18-year-olds to sell us anti-aging serums.  It’s just that I would prefer the martini-drinking 50-year-old hawking my next watch appear to be at least capable of having a hangover the next day.</p>
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		<title>Why Pet Boutiques Get My Goat</title>
		<link>http://www.fiftyisthenew.com/2008/05/07/why-pet-boutiques-get-my-goat/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=why-pet-boutiques-get-my-goat</link>
		<comments>http://www.fiftyisthenew.com/2008/05/07/why-pet-boutiques-get-my-goat/#comments</comments>
		<pubDate>Wed, 07 May 2008 14:00:36 +0000</pubDate>
		<dc:creator>cathy</dc:creator>
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		<description><![CDATA[Cathy Fischer writes:

I love my 14-year old cat Cleo…. So I can understand how people become pet-obsessed—especially when they don’t have kids. But really, doggy bakeries? Coach collars and Gucci leashes? Quilted handmade booties? I just don’t get it! 

From L.A. to New York, Chicago to Austin, beautifully appointed pet boutiques are popping up in the most fashionable parts of town. We’re talking a $30 billion dollar annual industry here, with a projected growth rate of 5 percent—all this while food shortages are occurring around the globe. Not to mention people going hungry right here in the U.S.! Hullo?  Is anyone home?

My Miss Cleo wouldn’t wear a dress even if Calvin Klein designed it himself….


Read the rest of Cathy’s rant on posh pets and doggy designer duds at http://www.fiftyisthenew.com
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			<content:encoded><![CDATA[<p><a href="http://www.fiftyisthenew.com/wp-content/uploads/coach-dog-sweater.jpg"><img class="alignnone size-medium wp-image-96" title="coach-dog-sweater" src="http://www.fiftyisthenew.com/wp-content/uploads/coach-dog-sweater-300x300.jpg" alt="Coach cashmere sweater $148" width="300" height="300" /></a></p>
<h5>Coach cashmere sweater, $148</h5>
<p>I love my 14-year old cat Cleo. She’s the sweetest, softest, most sensitive little creature on the planet. She demands little except for the basics: food, affection and having her bottom smacked firmly and often. I can understand how people become pet-obsessed—especially when they don’t have kids. But really, Coach collars and Gucci leashes? Quilted handmade booties? I just don’t get it!</p>
<p>From L.A. to New York, Chicago to Austin, beautifully appointed pet boutiques are popping up in the most fashionable parts of town. We’re talking a $30 billion dollar annual industry here, with a projected growth rate of 5 percent—all this while food shortages are occurring around the globe. Not to mention people going hungry right here in the U.S.! Hullo?  Is anyone home?   <span id="more-95"></span></p>
<p>My Miss Cleo wouldn’t wear a dress even if Calvin Klein designed it himself. Yes, Cleo has her special vet diet food, her $80 <a href="http://www.sherpapet.com/index.php" target="_blank">Sherpa </a>carrier—she is not deprived. I&#8217;ve noticed it&#8217;s mostly dog owners who force the issue, making Fido conform to whatever fashion trend suits his owners&#8217; whim-de-jour. Have you seen photos of dogs modeling Polo shirts? They look truly miserable!</p>
<p>Back in the day, dogs were dogs. As a child we had an <a href="http://www.akc.org/breeds/alaskan_malamute/index.cfm" target="_blank">Alaskan Malamute</a>, a big, affectionate canine, who wore her own god-given coat, even in fashion-conscious Los Angeles. On rainy days, the neighborhood <a href="http://www.akc.org/breeds/dachshund/index.cfm" target="_blank">Dachshund</a> would do his short-legged wattle-trot down the street, wearing a horribly hand-knit sausage encasing disguised as a sweater. The toy-sized <a href="http://www.akc.org/breeds/yorkshire_terrier/index.cfm" target="_blank">Yorkie </a>next door always pranced around in a little pink bow smelling of her owner’s flowery perfume. It was cute. What was considered quirky and eccentric at the time is now commonplace for city animals.</p>
<p>One of my fellow bloggers, Melissa, has a fashionista dog. Really. Dot the <a href="http://www.therealjackrussell.com/index.php" target="_blank">Jack Russell Terrier </a>is a ham. She loves to dress up and pose for pictures, and without being bribed. So, ok, there’s a Coco Chanel in the bunch, but most animals just want to keep it simple. Eat, drink, play, cuddle, stretch and be lazy. Hey, I think they’ve got something there.<br />
<a href="http://www.fiftyisthenew.com/wp-content/uploads/gucci_dog.jpg"><img class="aligncenter size-medium wp-image-97" title="gucci_dog" src="http://www.fiftyisthenew.com/wp-content/uploads/gucci_dog.jpg" alt="Gucci backpack, $410" width="256" height="204" /></a></p>
<h5>Gucci backpack, $410</h5>
<p>I may be a cliché: a middle aged single woman living with her cat, but when the gap between the haves and the have-nots is so large that domesticated pets are sporting unnecessary “clothing” such as bridal gowns and tuxedos and Paris Hilton pajamas, I just don’t know what to do, except rant, I guess.</p>
<p>So next time you see a four-legged creature dressed up as a human in credit card debt, just say no! Don’t remark about how cute they are. Don’t coo and ahhh. Do not encourage their humans!  Instead, gently tell them they could donate the money they would spend at the cutesy pet boutique to the humane society or a non-kill shelter. Now that would be animal loving, wouldn’t it?</p>
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