Mindful Meanderings on Media

Filed Under All Posts, Beauty, Connie Stetson, Media, Pop Culture | 13 Comments

Connie stays the course while Madison Avenue tries to mess with her mojo

I watch a lot of TV, I love TV, in fact the TV guy is here right now, even as I type, installing my brand new flat screen HD TV upstairs in my bedroom. Oh, I can hear you now—“TV in your bedroom??? A terrible idea, it’ll ruin your sex life”. Well, “pish-tosh,” says I, basketball season is upon us and the ol’ ball and chain will be occupied till May, so I’m delighted to have the company up there.

Because I do watch TV, I’ve been noticing a very interesting marketing trend. Advertisers are really hitting our age group hard. Instead of just producing commercials for Metamucil, Viagra, Depends, and that yogurt-like stuff Jamie Lee Curtis is shilling so we can all poop better; we are seeing trotted out, resplendent in their magnificent menopausal middle age, the big guns of the baby boomer generation. Read more

Older Models In Demand

Filed Under All Posts, Carine Fabius, Media, Pop Culture, Style | 6 Comments

The Los Angeles Times recently published an article about a new trend in the fashion world: a booming demand for older models—meaning 35 and older—for magazine spreads, and advertisers looking to reel in the aging boomer population. That’s us, folks.

The market for these older fashion goddesses is so hot that a former supermodel just endowed with a graduate degree in psychology decided to put off practicing psychotherapy in favor of the ever-so-fulfilling art of auditioning. Talk about going backwards. But, that’s just me being judgmental. The money’s probably a lot better, if you can get it. Plus, I think it’s a fine idea. “After all,” the author of the piece says, “what middle-aged woman wants to buy moisturizer from a model who’s too young to order a martini?” Indeed. Read more

Growing Older: I’m Addicted to It.

Filed Under All Posts, Courage, Group Posts, Humor, Parenting, Prudence Baird | 3 Comments

Hi. My Name is Prudence, and I’m a Baby Boomer.

It’s not simple being a Boomer. You have to Take It Easy – especially these days with the less-than perfect balance and vision.

You have to live One Day at a Time – I’ve never figured this out, so we’ll just pass on it.

And, you have to Keep Coming Back, It Works!

Okay, that last one is bullshit.
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